Semantic Markup: The Passport of Your Content
You wrote a text: * " Asus laptop, costs $1,000, user rating 4 out of 5 " *. A human immediately understands what it's about. But to Google's algorithm, it's just a string of characters. How do you help the robot accurately classify your data?
This is where Microdata (Schema.org) comes to the rescue. It is a special vocabulary or " passport " that you embed into the page's code.