Architecture: Logic Understood by Robots and Humans
A website is a library. If books (pages) are piled up in the middle of the room, neither a human nor a robot will find the right one. Proper architecture helps Googlebot quickly crawl the site and understand which pages are the most important. Poor structure turns pages into " orphans " that no one sees.
Learning Supplement
Internal Linking and Silo Structure
Links between pages on your own site help robots find new content and understand thematic blocks (Silos).
Lesson Terms
Case Study Example
Articles about 'dog training' were linked only to articles about 'cat food'. Linking them in a semantic 'dogs' Silo improved their rankings.
Real Life Example
Internal links are the corridors in a museum. If there are no doors between halls, visitors won't see half the exhibition.